Hong Kong/ Gauting, 30th. of August 2005 – Students, time is up with loafing around! Cool, are those who are ready for the start of school term! For example, in English. Clever Publishers and Cleverlearn, the specialist for English in internet, have had an exceptional idea in accordance with their school magazine, Clever!-Update (editing 260.000 exemplaries, produced six times per year) which is well known in school circles. The present issue of the youth magazine “Clever Update ”, which will be released at the start of term, contains the best of Cleverlearn’s English courses. The Clue: The gaps in the text must be completed. Whoever’s homework is completed correctly and on time, can look forward to a high-grade PDA .
To start the school year, both partners want to enthuse teachers and students through the usage of their Print-/Internet-Project, to integrate and strenghthen the usage of the internet in teaching methods. “ Teachers are still cautious with regards to online-learning”, says Sabine Heinroth, Managing Director of the longstanding Clever Publishers in Gauting ,near Munich. “Our experience and knowledge in school communications proves our combined Print/Internet offer, as being an effective and modern support for English as a subject – for both students and teachers.”
The many faceted tutorial begins with the next issue, which will be released on the 22nd. of August. Printed on each page, epitomes appear with gaps from lessons which are offered on the internet to students with varying capabilties in English. To prove that one has learnt accordingly, in each issue a task must be solved, and after half a school year, the three solutions are sent off to the Clever Publishers. The draw then takes place from all correct transmissions.
The English courses, of this joint campaign from Clever Publishers and Cleverlearn were carefully scrutinized beforehand from editors of the youth magazine. „The contents were convincing“, summed up Heinroth , „the online courses offer very good quality at a fair price. They are short and concisely prepared and spiced with humor“. “In such a way, learning is fun“, adds Heinrich Pletschacher, Manager of Cleverlearn in Munich. „Students can absorb the subject matter individually and configurate their core time more effectively.
Re Clever!-Publishers
Approximately two years ago Clever!-Publishers was established in the South West of Munich with its’ magazine “Clever!-Update“. The career structure (Youth Marketing und School Communication) of the Publishing Manager; Sabine Heinroth (27) was to create a pretentious magazine, nationwide ,which was not only accepted by its’ young readers, but also convinced school directors and teachers accordingly.It became a success in a relatively short period of time, thanks to a high editorial demand and lively formation.
Since then 260.000 exemplaries are printed six times per year. Acceptance in schools is growing continually, as is the integration on behalf of the teachers in classes. Both teachers and students are looking for personal contact, which initiates concrete action in the editorial area.
Clever!-Update reaches out to an age group of between 14 to 21years of age. Parallel to the magazine students can collect further information under www.cleverweb.de.
Re Cleverlearn
After being set up in 1999 ,Cleverlearn has established itself as being the leading supplier of computer based technology in learning English as a Foreign Language(English as a Foreign Language, EFL).The business ,with offices in Hong Kong and Munich, became famous for its translation tool “Clicktionary.” Since then, Cleverlearn offers a wide range of English learning tools, which can all be co-ordinated together. Thanks to an innovative integration concept all courses are available on the computer, in the internet as well as on MP3 players ,DVD’s, mobile phones or PDA. Regardless of the time, or irrespective of one’s location , customers can learn English efficiently, either alone or in virtual groups (Virtual Classroom),continuously revising and extending their vocabulary. The main investors of Cleverlearn are the German E-Commerce-Pioneer and Telebook founder Michael Gleissner as well as the Dornier Family.
At the „Zukunft Personal“ in Cologne, you can locate Cleverlearn, sharing a joint stand with Seminus, at stand number G18 .
Product photos and screen shots for free usage in connection with Cleverlearn can be found under: http://www.cleverlearn.com/de/photo.jsp.
